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Cover of AKTU Contemporary Fashion Studies (BBFD403) Syllabus PDF – BFAD 4th Semester
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AKTU Contemporary Fashion Studies (BBFD403) Syllabus PDF – BFAD 4th Semester

Contemporary Fashion Studies BBFD403

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  • Semester 4
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Official AKTU syllabus of Contemporary Fashion Studies (BBFD403) for BFAD 4th Semester – 3 credits, L-T-P 2-1-0. Read the unit-wise course content, course outcomes, evaluation pattern and recommended books online, or download the PDF.

Syllabus — Contemporary Fashion Studies

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BBFD403 · 3 credits · L-T-P 2-1-0

Course Objectives

  • To understand the growth of the fashion industry in more recent times
  • To understand the historical factors affecting fashion trends across the world
  • To understand the current developments in the fashion industry and the factorsand people that influence these
  • To understand the Indian dress in the modern context
  • To familiarize with the famous designers and fashion icons of the 20th and 21st Century

Course Outcomes

  • Understand the growth of fashion industry post World War – II
  • Become aware of the historical factors affecting fashion and lifestyles of various regions of the world
  • Be able to appreciate various fashion movements and lifestyle choices affecting fashion trends in the 20th Century
  • Understand the use of fashion as a tool for communication
  • Understand fashion as a socio-cultural phenomenon.
  • Get an insight into the more recent developments in the field of global fashion and fashion trends.
  • Understand the traditional and global styles and trade influences over the modern Indian dressing and costume designs
UnitTopicsLectures
IINTRODUCTION TO CONTEMPORARY FASHION: Concept. Period. Historical background – international developments in Eastern and Western Europe, The Middle East and Asia, The Soviet Union, The United States. Influences on the fashion trends.08
IIIMPORTANT FEATURES – TWENTIETH CENTURY: Fashion Movements – punks, hippies, minimalists, grunge, gothic, heavy metal. Prominent designers. Fashion icons.08
IIITHE PRESENT SCENARIO: Fashion for creative and artistic expression. Fashion for functional requirements. Fashion and technology. Fashion for social and environmental consciousness.08
IVFASHION PROMOTERS IN THE TWENTY FIRST CENTURY: Famous designers and brands. Fashion icons. Fashion going global. Films.08
VUNIVERSALIZATION OF FASHION: Influence of travel, lifestyle, media etc. Influence of tradition on contemporary emerging styles. Influx of western influence against the backdrop of globalization. Role of the export industry.08

Suggested Assignments

  • Make a group presentation (two students) on the historical fashion trends of any one region mentioned in

Unit-I.

  • Make a group presentation (three students) on any one of the fashion movements mentioned in Unit-II.
  • Make an individual presentation on the works of any one prominent designer/ fashion icon of the 20th Century / 21st Century.
  • Make an individual presentation on any one Indian designer who is working towards the universalization of fashion (Manish Arora, Ritu Kumar etc.)

Reference Books

  • Tortora, Phyllis G. and Eubank, Keith, Survey of Historic Costumes – Fifth Edition, Fairchild Books, New York, 2010
  • Fringes G.S., Fashion from Costumes to Consumer, 4th Edition, Prentice Hall Career & Technology, 1994
  • Barnard, Malcolm, Fashion As Communication, Routledge, 1996
  • Shoeffler, O.E., and Gale, William, Encyclopedia of Twentieth Century Men’s Fashion, McGraw Hillbook Co., 1973
  • Tolkien, Tracy, Vintage : The Art of Dressign Up, Pavilion Books Ltd., 2000
  • Clancy, Deirdre, Costume Since 1945 – Couture, Street Style andAnti-Fashion, Herbert Press, 1996
  • Weinstein, Dina, Heavy Metal : The Music and Its Culture, Da Capo Press, 2000
  • Tom Inns (ed.), Designing For The 21st Century : Interdisciplinary Methods And Findings, Ashgate Publishing Company, 2010

Online Resources

  • en.wikipedia.org/wiki/Punk_fashion
  • en.wikipedia.org/wiki/Hippie http://www.styleandminimalism.com/
  • en.wikipedia.org/wiki/Grunge http://fashiongrunge.com/
  • en.wikipedia.org/wiki/Gothic_fashion
  • http://gothfashion.tumblr.com/
  • http://en.wikipedia.org/wiki/Heavy_metal_fashion
  • http://www.taschen.com/pages/en/catalogue/fashion/all/44917/facts.100_contemporar y_fashion_designers.html
  • http://fashionhistory.zeesonlinespace.net/c21st.html
  • http://www.hercampus.com/school/ufl/fashion-icons-21st-century-0

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