AKTU Strategic Management (BMLS301) Syllabus PDF – MBA (Logistics & Supply Chain Management) 3rd Semester

Course Objectives

1. Understand and analyse strategic management principles and their relevance to supply chain and logistics-driven business environments.
2. Apply strategic tools and frameworks to analyse internal capabilities and evaluate external business environments.
3. Understand and explain the processes of strategy formulation and implementation in supply chain management contexts.
4. Develop and strengthen critical, strategic and systems thinking for evaluating complex supply chain decisions.
5. Identify strategic challenges in global and digital supply chains and create appropriate action plans and recommendations for effective resolution

Unit 1 (6 Hours)

Introduction: Meaning Nature, Scope, and Importance of Strategy and Strategic Management, Introduction to Business Policy, Strategic Decision-Making, Process of Strategic Management and Levels at Which Strategy Operates, Strategic Intent: Vision, Mission, Business definition, Goals and Objectives. Case Studies and Latest Updates.

Unit 2 (8 hours)

Environmental Scanning: Factors considered, approaches, External environment analysis:

PESTEL Analysis, EFE matrix (External Factor Evaluation): Porter’s Five Forces Model methods and techniques used , Internal Appraisal – The internal environment, Organizational Capability Factors, organizational appraisal- factors affecting, approaches, methods & techniques Resource Based View (RBW) Analysis, VRIO Framework, Value Chain Analysis, IFE matrix (Internal Factor Evaluation). Case Studies and Latest Updates.

Unit 3 (8 hours)

Strategy Formulation: Corporate, Business, Functional strategy, Concentration Strategies, Integration Strategies: Horizontal & Vertical, Diversification: Related & Unrelated, Internationalization, Porters Model of competitive advantage of nations, Cooperative:

Mergers & Acquisitions Strategies, Demerger, Joint Venture, Strategic Alliance, Digitalization Strategies. Case Studies and Latest Updates.

Unit 4 (9 hours)

Strategy Analysis: Process, Analyzing Strategic alternative, Evaluating and choosing among Strategic Alternative, Tools & Techniques of strategic Analysis, Strategic Choice.

BCG Matrix, Ansoff Grid, GE Nine Cell Planning Grid, McKinsey’s 7’S framework.

Strategy implementation: Resource allocation, Projects and Procedural issues.

Organization structure and systems in strategy implementation. Leadership and corporate culture, Values, Ethics and Social responsibility. Operational and derived functional plans to implement strategy. Integration of functional plans. Case Studies and Latest Updates

Unit 5 (5 hours)

Strategy Evaluation & Control: Nature, Importance, Organizational systems and Techniques of strategic evaluation & control. Case Studies and Latest Updates.

Students are expected to analyse various cases and reports of SCM and Logistics with reference to strategic management.

Course Outcomes

Suggested Readings

1. Henry, A: Understanding Strategic Management, OUP
2. Stewart Clegg, Chris Carter, Martin Kornberger & Jochen Schweitzer : Strategy - Theory and Practice (Sage Publication, South Asia Edition)
3. Kazmi, Azhar; Business Policy and Strategic Management; McGraw-Hill Education. Fourth edition.
4. David, Fred; Strategic Management: Concepts and Cases; PHI Learning. Fifteenth edition.
5. Thomson, Arthur A. and Strickland, A. J.; Strategic Management: Concept and Cases; McGraw Hill Education, Eleventh edition.
6. Jauch, L.F., and Glueck, W.F.; Business Policy and Strategic Management; McGraw- Hill Education, Fifth edition.
7. Wheelen, L. Thomas and Hunger, David J.; Strategic Management and Business Policy, Crafting and Executing Strategy; Pearson Education, Thirteenth edition.
8. Chopra, S., & Meindl, P. (2019). Supply Chain Management: Strategy, Planning, and Operation (7th ed.). Pearson Education.